Category Archives: 01 FL 090 前 まえ before

How to read a Japanese clock.


The Japanese clock works exactly the same as any other western clock, so the only thing that needs to be learnt is how to pronounce the words. 













The reason why 4 and 9 are red is because these times have a slightly different pronunciation from what you would have expected.

















The first bit is actually quite straight forward. It is a direct translation into Japanese. One has the choice to write the word in numbers with hiragana, or with kanji and hiragana. These days one can even find clocks that have the hour digits in kanji, just like the clock below. It’s a gimmick.




The second part of the clock reading skill is the minutes reading. At this stage we have only added the five-minute lots.











The only other mention would have to be that there is no word for quarter of an hour, only the word for ’15 minutes’. One could also describe the quarter of an hour time span before the whole hour as ‘so many minutes before’ the whole hour – just like in English. Don’t forget the word まえ mae meaning before








Here are all the clock times in five-minute lots:




































One company took 前 まえ to a new level: 出前一丁

出前一丁
でまえいっちょう
demae-itchō
Home Delivery One Block
Well, what’s in a name, but hey, it works extremely well!

Instant noodles of all sorts:

出前一丁
でまえいっちょう
demae-itchō
Home Delivery One Block
Well, what’s in a name, but hey, it works extremely well!


出前一丁
でまえいっちょう
demae-itchō
Home Delivery One Block

出前一丁
でまえいっちょう
demae-itchō
Home Delivery One Block

出前一丁
でまえいっちょう
demae-itchō
Home Delivery One Block
Even in supermarkets in other countries.


出前一丁
でまえいっちょう
demae-itchō
Home Delivery One Block

A tram in Hong Kong advertising.

出前一丁
でまえいっちょう
demae-itchō
Home Delivery One Block


出前一丁
でまえいっちょう
demae-itchō
Home Delivery One Block


出前一丁
でまえいっちょう
demae-itchō
Home Delivery One Block

Home delivery でまえ 出前

Four good reasons to get home delivery:

1. Mum is late with dinner; she’s still rushing home. The kids are nagging about their favourite.
2. Mum and Dad have been out; Dad was holding up everyone.
3. Mum is pregnant and she is tired. She needs a break.
4. Grandma can’t remember what she did with the onions and the eggs…

Here are some fairly typical menus for home delivery. Most families would have a few of their favourite menus next to the phone – just in case.









 Why stick to just food? We deliver anything!



 No, food is good for just now!















 onigiri sushi



 More onigiri sushi











 And this is how it is delivered:







 Very do-able, isn’t it? The dishes will be collected later.











 Oh, my!  This is gonna be great!

















 You can now have all your groceries delivered to your home.